They want to be challenged in such a way that they perceive to be enriching to their life. The reason people use AI at work and don't blink, but then won't listen to AI artists on Spotify, is that they see one as enriching, and the other as menial.

Optimizing the menial is the end-goal, optimizing fun and humanity and expression is not desirable. It's just not, and we're seeing that over and over again.