This explains why I'm seeing commercials for Life360 now for the first time ever: They've developed a new revenue stream by selling everybody's location to advertisers.
Now deleted from my family's phones.
Whats the connection between an advertiser knowing your location, and ads from Life360?
That was always the revenue stream, the devices were just a way to get you to give it to them. It's been a minute since I was current on who gets what in the HMD world but I think that data ultimately flows to Placer.ai