It depends on the solution. If AI is generating value, you can charge for the value.

Most SaaS already works this way. M365 or Adobe Creative Cloud are great examples. They value it like a life insurance policy and find ways to make you sticky. It’s easier to just buy it.

The first round of AI products suck because they are not well defined. Copilot only makes sense if you do shit in office and SharePoint isn’t a dumpster fire. In my large O365 environment the bottom 50% of users use less storage than the top 2%. So why would i buy copilot for my janitor?

When M365 E9 reconciles invoices automatically with Excel, I’ll pay $150/mo and fire a bunch of people.