Fetch my RSS then.

Then you are a uninvited bot that crawls my content in order to send alarms to people to tell them to visit my site?

This is a "what if it's for your own good?" argument. What if I break into your house to clean your toilets? Although amusingly, if you're a "web alerts company" that I didn't contract and sends out alerts in batches on your own schedule, you will probably send a ton of your customers to my site at the same time and slashdot me off of the web entirely.