Me suggesting I probably wouldn't care too much if I sometimes got a "frozen dairy desert" instead of "ice cream" isn't a complete reversal from me saying I usually prefer basic ice cream. If I said I usually like vanilla but later I said I wouldn't mind too much if I got chocolate also be a "complete reversal"? I still usually prefer vanilla, but hey its a sweet frozen treat, I'm still pretty happy in the end. If someone said "hey want some ice cream?" and they dished out some "frozen dairy desert" I probably would be ok with it instead of acting all disgusted and call them subhuman.
As for putting the same brand together, a lot of people like to shop by looking at the brand. Take your earlier example of crackers. There's a ton of varieties of Cheez-its and "cheese-flavored crackers". Should they break up all the different flavors of Cheez-its and have them all over the aisle, or would it kind of make sense to group all the different flavors and varieties of Cheez-its together so people shopping for Cheez-its can see the different flavors of Cheez-its? Seems like a pretty logical way to do things to me.
Going back to ice cream, should they also have a section for only vanilla, only chocolate, only strawberry, only neapolitan, only mint chocolate chip, and have all the brands placed in those groups? Whenever a company makes a new flavor, we have to shift all these groups around to make a space for that new flavor even if they're the only entrant for that flavor. One has to hunt for the spot where Moo-llennium Crunch fits in Might as well have the brands grouped together. I'd rather see all the varieties of Blue Bell in one place as it makes it easier to find the specific items.
> I probably would be ok with it instead of acting all disgusted and call them subhuman.
I never said this, i never implied this. I never even mentioned a preference for one over the other. The only things i suggested were lesser were the marketing creatures who choose to give up their humanity to lie and scam for a living instead of doing honest work and creating value.
You seem very upset that my point is this "frozen dairy desert" phenomenon trying to replace ice cream is a phenomenon like shrinkflation. They have convinced you that its just ice cream (per your words) and somehow are irrationally upset that I'm calling out that its less ingredients and product for the same price that.
Again I'm not calling for any changes, all my examples are just how the marketing things are designed to get people to not notice that they are getting less for the same price. I don't particularly care how the grocery store is arranged, just that the choice to put some things by brand and some things by type is not explainable other than by marketing/branding.
(and btw, grocery stores rearrange shelves for new products all the freaking time, your argument fails on the face of it - marketing departments come to stores and say "we want to buy a section of shelf space just for our brand", which is the real reason some things are organized by brand and others by type. You're also failing to think in 2 dimensions, because you'll often see columns of type, and rows of brand.. so all the canned stewed tomatoes are a column, then the canned diced tomatoes, then tomato paste, etc).