We don't know if it's all marketing stunts, or real, do we now?

> It's a lot easier to re-establish goodwill when you can clear the memory and context of a program vs. a human though.

That's the point. You can't erase human memories, experiences, (unless you bonk their head hard enough according to movies in my subcontinent, another bonk might reverse too) which will definitely affect their decisions and results.