Unfortunately, new generations seem to be completely fine with this. People in general, they're just so completely captured by the dark patterns that I get the impression they cannot even imagine a world without them.

I install uBlock Origin on every browser I come across. Everybody notices. The internet just feels better, somehow. People can't quite explain what changed, but they know.

It's funny. Over 20 years ago, I got people to switch to Firefox because of the AdBlock extension.

In case people don't know, Firefox was the first major browser to even have extensions.

I wonder if new generations will just get better and better at visually blocking off ads when they read. So many layouts are so common that I read a lot of sites and have absolutely no idea what ads they're running because 30-odd years of browsing rendered HTML pages has trained my brain to block off and not process certain areas of the page.

I'm not an advertising apologist, just pointing out that I can remember what ads were on a freemium TV station I watched two nights ago and what ads were on a radio station I listened to this afternoon but I can't remember a single web ad since...I don't know when. This might be because the TV ads have audio and visual, and with radio my alternative at the moment was looking out the window of my car, but web ads just seem very easy to mentally filter.

uBlock Origin Lite works decently on Chrome so I doubt this will help migration to Firefox.

If only they focused on making Firefox the definitive good browser instead of a platform for their AI efforts.

Firefox will never convince people to leave chrome on philosophy alone. I detest Chrome with a passion and refuse to touch it with a ten-foot pole, but cannot in good faith recommend Firefox to anyone in today’s world. “It kinda works” is about as far a compliment you can give it.