I almost wonder if Claude reads that it “keeps responses focused, brief, and concise” and interprets that as built-in behavior and concludes that it doesn't need to spend additional effort enforcing it, just as it doesn't need to expend effort being “accessible via this web-based, mobile, or desktop chat interface”.
Prompts don't matter when you've heavily trained the model for verbosity (because that's what gets you the best benchmark scores).