Exactly, people complaining that Israel are some elite evil force in the world while literally being outraged and influenced wholesale by the exact information campaigns they are upset with Israel for using...

I really don't know how we're going to ever combat it. The main issue I see is there is a very very strong human tendency to "take sides" and "be part of something", and people have always worked out how to exploit that and use it for nefarious purposes.

I'm just worried that with social media there is basically no way out and it's really looking dangerous for the time being.