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andrewljohnsontoday at 3:27 PM5 repliesview on HN

“send cold emails with enriched context”

What’s the difference between cold and spam?


Replies

BrentOzartoday at 5:54 PM

Nailed it. I constantly get “cold emails” that were clearly written by an AI that read 2-3 pages on my web site, my LinkedIn bio, and something else on my social media. They all follow the same formula: try to break they ice with something funny about somewhere I took a photo recently, then segue into what I do for work, then offer to help me do it better - usually by offering leads or CRM improvements.

It’s such an obviously repetitive recipe that someone must have published as an example somewhere, and now lots of people (or bots) are trying to follow it, all mining for gold that doesn’t exist.

meytoday at 4:33 PM

I have no desire to get either so functionally nothing.

Wowfunhappytoday at 5:30 PM

I often get cold emails from people interested in my very specific hobby (see website in profile). These are desired and fun.

Mind, they are not written by LLMs. I would consider that spam, outside of very limited circumstances (maybe a non-english speaker using an LLM for translation).

chaicodestoday at 7:26 PM

most cold emails end up spam, only a small fraction end up being useful. My cold email strategy respects google's limits are very personal and mostly not for selling.

Why I mentioned this here: Everyone knows about cold emailing, this is one of the ways I describe the personalisation and integration. It does, slack, discord, and practically works with anything that has an api key.

xorcisttoday at 9:41 PM

The name.