I remember when Vultr was new and had a single rack with a handful of boxes. Their site has no graphics apart from an ASCII logo. They had low prices but you often had to wait for them to build a new box before you could sign up. Their whole schtick at the time was, "we are building this for people who know what they are doing, don't bother us for support, we don't have any."
But they are not that small anymore. They are now VC-funded, operate in 36 datacenters worldwide and are currently spending $1 billion to build an AI datacenter in Ohio.