alt Hacker NewsMaking self-hosting really accessible isn't that easy, even if it's easy to setup the server machine itself. One needs to make their server machine accessible to everyone, which isn't generally possible due to how networks work, one needs a white IP address and making sure no incoming connections are rejected by the internet provider. Also one needs a domain. Obtaining it requires some bureaucratic burden, costs money and pricing isn't always transparent.
These barriers are high enough, so that common people can't create/host their own sites. Only skilled enthusiasts or professionals can afford having their own site.
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What's a "white IP address"? It is, sadly, more difficult than it should be, though. When everyone got online in the 90s they actually became bottom feeders and not true internet citizens. Not much has changed in 30 years. IPv6 is necessary, but the world also sucks now so people need to know what they're doing with firewalls etc. Domains are not too bad now, there are some decent registrars now like Porkbun.
People choose not to because they see no need to, but if they put some time, effort and not a lot of money then those barriers are not so high. I took the trouble to get a driving license because I saw value in that. I also took the trouble to learn to set up my own stuff on a VPS because I saw value in that too.