alt Hacker News100%. It was so funny to see how for years, everyone on HN was harping on about how well a smaller iPhone would sell. Then Apple finally released the iPhone mini and nobody was buying it, so they had to kill it after a couple of iterations.
Basically, try to do the opposite of what HN is saying and you might just create a successful product.
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It was an lower spec, gimped version to be fair. No one in the market for a new phone on launch day is excited to buy a lower end, worse battery & camera version that's missing multiple features present on the other versions.
Apple sold around six million Mini models per year that they were on sale.
It's hard to envisage a boardroom scenario where that's not considered successful, but apparently it exists.
The mini was not mini enough.
https://youtu.be/FJgTKx-rg18?si=LRWaCeOMC5z-dLOg very relevant video from almost 10 years back which was about Oneplus but says the same thing in much greater depth.
I'm going on ebay to buy old iPhone 13 Minis because I hate giant phones
> Then Apple finally released the iPhone mini and nobody was buying it, so they had to kill it after a couple of iterations.
And by "nobody", you mean "actually a lot of people, just not as many as the bigger model". It's ok to have a model that meets a less common, but still extant, need in the market. If everyone followed Apple's logic on this, people with very small or very large bodies would have to go naked because companies would go "that size doesn't sell as much, we have to kill it" rather than (as actually happens) charging more per unit to make up for the overhead of lower volumes of sales.
I kept an iPhone Mini until an App I need for work started consuming so much memory it became unusable on it (iOS would kill it after 15s). Even then, I raised ticket after ticket with support to get them to fix their app – which they did, then slipped again, for months.
Now I own a 17 pro, which feels like a brick in comparison but has 12 GB of RAM instead of 4.
I really miss my mini.