alt Hacker NewsYour post led me to install your app and play through 10 puzzles. The post doesn’t even show the app!
What’s the name for this sort of marketing?
I really like the interface you’ve built for completing the puzzles. Very clean - it’s very nice to not be bombarded at every screen.
Replies
nickabe • today at 12:18 AM
Thanks very much - really means a lot that you enjoyed it, we put a lot of effort into making it.
DANmode • yesterday at 10:12 PM
Knowing your audience, and captivating them at grassroot level or in an unexpected place, without making it feel scummy (sometimes)?
Guerrilla marketing.
I'd say "Content marketing" [1]
1. https://en.wikipedia.org/wiki/Content_marketing