I find that I rarely do one search. It’s usually a search, followed by looking at the first few links and probably opening them in tabs, then refining the search terms to get better results. It’s an iterative process. So the 10 per day on average would be exceeded quite quickly.

I too feel the yearly price of $108 for one person, $155 for two people and $216 for a family is expensive. Ok, maybe the family plan is cheaper if you can find five others to share it with.