alt Hacker News> If you have $20 to spend avoiding ads, you have $30 to spend on cool products
Yes, but if you are so against ads that you spend $20 to not see ads (I am definitely in this group) and then see an ad for a "cool product" anyway, then that product is no longer cool. Any time something like this happens, I legitimately develop a grudge against that company and their products.
I might have bought that product before seeing the ad, but there is no chance of that after seeing the ad.
No you don't. Studies always show that you don't. You think you do, but you don't.
Before the ad, you didn't even know the product existed. Now you know it exists, making you infinitely more likely to buy it.