I deeply regret buying my LG. Originally the plan was to never connect it to wifi, and use an external device (chromecast, apple tv, or whatever) but my wife was too excited to try out whatever features. Unfortunately we can't sell the TV for anywhere what we paid for it new (to replace it with a different brand) so we're stuck with it for another ~7-10 years, or whatever the standard TV replacement interval is these days. New "apps" keep showing up on the main screen, which I have to "delete" from the main screen once a month or so (they're not deleted, they're just undeletable apps in some massive library of preinstalled spyware we can fortunately mostly hide). Apparently Sony OLED screens are LG "glass" but without the spyware.
Sony TVs are handled by TCL now, so time will tell how Sony-branded models act (up) in the future.
https://www.tomsguide.com/tvs/sony-just-handed-its-tv-busine...
What’s stopping you from disconnecting it from wifi mow?
As others have said, cut off access and/or factory reset it. My LG has never been granted net access, firmware upgrades through USB drives, and streaming through Onn 4K box(w/ a 3rd party launcher) and Apple TV. No surprise ads, apps, or anything.
Sony uses Google TV. Doesn't inspire trust as far as spying and data collection goes.
Disconnect it from the internet, buy a streaming device, and use the streaming device. It’s really not that complicated.
If you want a bit complicated, you can probably unscrew the back panel and remove the wifi card.
Buy a cast/apple tv anyway and then reset the LG screen to factory. Is that an option?
Why not reset it
It feels like there must be multiple completely different implementations of LG OLED TVs. I would not say that my LG has a "main screen" of any kind. When I turn mine on it shows the last input that had been used or, if that thing is off, it shows the bouncy egg and "No Signal". If I press the button on the remote that says RECENTS and has a picture of a house on it, which I guess is the "main screen", it maintains the bouncy egg but shows a ribbon of apps on the bottom. Those are my installed apps: Hulu, Prime, Peacock, YouTube, Netflix, Apple TV, and Disney+ happen to be today's recents. Where is this "main screen" where unbidden appvertisements arise?
>Apparently Sony OLED screens are LG "glass" but without the spyware.
Without independent verification from someone like GN, I wouldn't trust "we installed rootkits" Sony not to be spying too.