Exactly, that`s why i refuse to call 99.9% of "software engineers" engineers. Imagine you optimize a aircraft turbine 1%....man you get to drink a pool of champagne with the highest ceo's and aircraft carriers try to buy that turbine as fast as possible.
But with software and a install base of some millions 1% optimization is seen as wasteful, its like software slop is acceptable since forever because hardware gets faster, and electricity is "green" anyway.