So delusional that targeted advertising (a massively expensive thing to build) makes more money than random advertising, and advertisers are willing to pay a premium, leading to some of the biggest companies on the planet being in the business of targeting advertising! Almost like it's effective at manipulating people into making decisions they wouldn't otherwise make.

And then entirely unsurprisingly, professional propagandists also manage to convince people that the proper reaction to being manipulated is "thank you sir, may I have another?"