There are dual worries here: human negligence and misalignment of capable AI.
Each side wants to focus on only one. It's ridiculous to not focus on both.
A terminally cynical mind might insinuate here that focusing on the product is a way for AI companies to keep doing their own business as usual, no matter how negligent that may be.
A terminally cynical mind might insinuate here that focusing on the product is a way for AI companies to keep doing their own business as usual, no matter how negligent that may be.