Our representatives both dem and republican (but slightly more Republican) have decided that the mountain of data that for profit companies have on is a benefit overall to the economy and we’re the guinea pigs for psychological experiments - the “American consumer” is the #1 commodity the US mines.
Which would shed all those grand visions from tech tycoons about a fully UBI-financed "pure consumer" economy in a different light: "We couldn't care less about jobs, but guinea pigs - we need lots of those!"