This reminds me of an economist joke.

3 businessmen are in jail, they ask each other what they are there for.

Businessman 1: "I made my prices higher than my competitors and was jailed for price gouging!"

Businessman 2: "I made my prices lower than my competitors and was jailed for price dumping!"

Businessman 3: "I made my prices the same as my competitors and was jailed for price collusion!"