I think the best introduction is by taking the geometric perspective: Addition is translation, multiplication with a positive number is scaling, multiplication with -1 is reflecting across the origin, multiplication with any negative number is scaling and reflecting at once. multiplying with a square root of a positive number does only part(half) of the scaling. multiplying twice with the square root does the full scaling.

Now the only question left is: what is the half of a reflection? a 90 degree rotation into a new dimension. Doing it twice returns to the original dimension but on the opposite side of the origin.

This also explains why division of 0 is a problem: multiplying by 0 scales everything to the origin (ie deletes the original size). Division would need to restore the original size. But as a sibling comment has already said. Division by zero could just scale everything to infinity. But then everything can only flip between 0 and infinity.