It’s so interesting. On the one hand you have our culture’s deserved rancor at late stage capitalist CEOs juicing the profits and squeezing every last drop of profit out of their customers. Tired derivative products and enshittified service models are exhausting us. Our institutions seem to be creatively bankrupt, and every single product and utterance they make has been through 500 different committees to ensure maximum profitability and minimum soul. We all fucking hate what almost corporate America has come to stand for.

And yet… when it’s Elon Musk’s company, we are suddenly all numbers and figures, and we waggle our fingers disapprovingly that he doesn’t have board approval. Yes, with Musk you have a childish huckster asshole. And increasingly it does appear he’s gone off the deep end, buying into his own self mythology. But the one redeeming quality he still demonstrates is refusal to settle for doing the same thing over and over. He continually and unreasonably pushes the envelope.

Tesla has definitively become a successful company. They defied all the naysayers in reaching that success, and it has turned into a global behemoth. They have oodles of money. The fact that Musk tirelessly insists on trying new moonshots that seem ridiculous is a GOOD thing - it’s the thing we _lack_. Inventive, audacious risk-taking is exactly what our stupid extractive scam economy lacks. Compared to you and me, yes, Musk is a cringey edgelord with the energy of a weird kid at the sleepover who tells bragging lies. But compared to his cohort who run large businesses, he is a goal oriented doer who attracts great talent and then relentlessly pushes them to achieve the impossible. And they actually succeed some non-zero amount of the time. It doesn’t matter that not every idea is a winner. That’s not how moonshots work. The point is that _some_ moonshot ideas do work though and actually move us up the tech tree. And the probable reality is that the delusional unrealistic asshole _helps_ push you there, precisely because they cannot be reasoned with. No, you cannot build moonshot companies without grandiosity, because the people working on it need to have a mission that is bigger than dollars and cents or common sense. If the only thing pushing you is good financials, you will quit as soon as “projections” start to look bad. In the area of moonshots, projections are just the opinions of uninformed non-believers who will ALWAYS mount until the world convinces you to stop working on the “stupid” thing.

All that said, the flying car is the dumbest thing I’ve seen him push and I don’t find it remotely exciting. Self-driving and robots are way cooler.