> If this is their model, maybe it makes sense from an MBA perspective

It does not. An MBA would hopefully teach someone to understand it gives Framework a USP and they only need the same margins as anyone else.

> A few points

Of those the first and last are the sort of things an MBA should teach someone to think about. The second is much the same and part wanting an efficient market (i.e. what free market capitalism is supposed to deliver). the third is entirely right.