Users have been locked down for decades on platforms with their dark UI patterns and rules. I welcome the user agent revolution in shopping, and put an end to the information asymmetry. We need to use AI to optimize our choices. Who can browse down to page 40 for the one honest product under all the ad crap.

The AI provlems right now are that 1. investors expect your have the AI boost, 2. competitors already use it, and cloning anything is easy now 3. customers use agentic shopping. This thread is about no 3, but a company that does nothing AI still finds itself dealing with all of them. It's a new world.