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askonomm • today at 9:37 AM • 26 replies • view on HN

Any move away from the abusive big tech that exists in USA is a good move in my book. Microsoft just recently made a new patent where they will monitor you via camera and microphone to block your program/game to show you ads, and per ads viewed, you then earn credit to be able to use your program/game. It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.


Replies

maxbaines • today at 1:28 PM

The patent does not include monitoring using a camera or microphone. https://image-ppubs.uspto.gov/dirsearch-public/print/downloa...

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wartywhoa23 • today at 12:12 PM

> It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.

There is a couple more wild things here:

1) That there is an agenda, demand and total legal abetment from the top of the power/monetary hierarchy for such corporate policies

2) That there is a horde of individual employees working to those ends without any shadow of doubt, often even vice signaling their intent to be the first to attain the figurative A-bomb or full-blown BB telescreen.

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Thanemate • today at 9:58 AM

> It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.

It's easy: The choice was made from someone else, and you just accepted it as normal. Hardware vendors shipping PC's with Windows 11, corporations who went all in to Microsoft's tooling shove Microsoft Teams down your throat because "the company uses it", and the list goes on.

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DrBazza • today at 10:09 AM

My pet peeve is changes in 'user agreements' for paid services that add increasing amounts of adverts and tracking, but if you decline, you can't use the service, but the service continues to charge you. For the service they're no longer supplying.

Just the kind of thing that the EU could regulate if it chose. Decline -> Your subscription will be terminated, no further monies will be debut from your account, are you sure?

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MonkeyClub • today at 9:48 AM

Black Mirror has unwittingly been offering a lot of nice, horrible ideas.

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lelanthran • today at 1:10 PM

> It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.

It's a long chain, but ultimately it comes down to incompetence... When I was younger (decades ago), I assumed that the incompetence lies on the side of the executives who were overriding knowledgeable technical folk.

I do not believe that anymore.

I have seen the following play out in 5 companies in the last 5 years:

1. The people making the purchasing decisions are told by the technical head what to buy. They get told "Buy Microsoft".

2. The technical head deciding what to buy will not buy something the technical division don't know how to support. He gets told "Buy Microsoft".

3. The technical division are not actually technical, they have just learned where to click when they want to do something. Learning concepts and/or where to click on a different system is beyond the mental acuity of the average professional Microsoft Mouse-Click-Systems-Engineer (MCSE).

4. Unwilling to explain that they are actually incompetent and non-technical, they blame the users when making their recommendation: "The Users Only Know How To Use Microsoft".

5. The users, OTOH, are wondering WTF is going on; collectively, they have no problem switching OSes because they use so many - Android, iOS, MacOS, that infotainment system in their bargin-basement car...

Over the years, I've been told many times by the IT departments "Users only know how to use Microsoft". I've been told exactly that even when when users were happily switching between Windows CE, Windows Mobile, Symbian OS, Blackberry OS, iOS and Android with no problems.

When I got told this, I always asked "Do you know how to do you daily functions on Linux", to which I'll always get some sort of "We tried running Exchange on it, and it didn't work", or "We tried running MSWord on it, and it didn't work", or (in one hilarious case) "We tried running Windows on it, and it didn't work" (No, I don't know what they actually fucking tried!).

It's incompetence on the part of the IT department.

Aurornis • today at 1:58 PM

> Microsoft just recently made a new patent where they will monitor you via camera and microphone to block your program/game to show you ads,

You got the important details of the Microsoft parent wrong (the patent doesn’t use camera and microphone monitoring), but more importantly the existence of a patent is not the same as intent to deploy a technique.

Every few years news outlets will generate controversy about a patent they’ve discovered, implying that the company is going to force the evil thing on everyone. If you’ve worked at a tech company with a patent incentive you realize most of these patents are just resume padding junk or people gaming patent incentive systems. I was at a company that had a modest bonus for submitting ideas that could be patented and you wouldn’t believe the junk that people were trying to push through without any intent to ever use it.

As further proof, the patent you’re thinking of where cameras monitor the user is actually from 2009 and was patented by Sony. US8246454B2

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artisinal • today at 10:02 AM

Error! Please drink a verification can.

j117noai • today at 11:27 AM

https://www.tomshardware.com/video-games/microsoft-patents-s...

Patent: https://patents.justia.com/patent/20260260258

The mic/camera aspect doesn’t appear on that patent, it seems to be from an abandoned Sony patent filing from 2006 https://patents.google.com/patent/US20070261077A1/en?oq=US20...

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StLCylone • today at 10:31 AM

I feel compelled to mention Oracle at this point. Isnt their entire business model suing their customers?

red_admiral • today at 12:09 PM

I don't like this idea, but I do like to get my facts right. If it is the patent linked elsewhere on this page, then

  - I can't find the bit where they monitor you via camera and microphone. (I think the "track your eyes to make sure you don't look away during ads" is already patented for mobile, but has never been deployed as far as I know.)
  - "block" your game/program to show ads - I think "pause" would be a better word here, perhaps. That's how ad breaks/popups work, for example on youtube and on many mobile apps, even on the radio in some sense. Scummy? On mobile apps, probably. New? no.
  - The part being patented here is some kind of machine learning system to decide the optimal time(s) to show ads. 
  - Patent doesn't mean it's going to happen.
Apart from "we inserted some ML into the ad pipeline" there's really nothing new that I can see here.
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fps-hero • today at 10:49 AM

You can patent a black mirror episode?

leonidasrup • today at 2:43 PM

> It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.

Cory Doctorow wrote a book exactly about this business practices, "Enshittification: Why Everything Suddenly Got Worse and What to Do About It."

"Once the platform is fundamentally focused on the shareholders, and the users and vendors are locked in, the platform no longer has any incentive to maintain quality. Enshittified platforms that act as intermediaries can act as both a monopoly on services and a monopsony on customers, as high switching costs prevent either from leaving even when alternatives technically exist."

https://en.wikipedia.org/wiki/Enshitification

panzi • today at 2:06 PM

Black Mirror episode 2, IIRC.

philipallstar • today at 11:48 AM

> It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.

It's just a patent.

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latexr • today at 10:36 AM

In addition to being the plot of a Black Mirror Episode¹, Sony also owns a similar patent².

I wasn’t aware of the Microsoft patent but was able to find it³. It was published less than a month ago.

¹ https://en.wikipedia.org/wiki/Fifteen_Million_Merits

² https://www.snopes.com/fact-check/sony-patent-mcdonalds/

³ https://image-ppubs.uspto.gov/dirsearch-public/print/downloa...

21asdffdsa12 • today at 10:48 AM

I make dystopian adds for my game- and one of them is a company called MacroSoft, which has a product that makes you sing add jingles to measure "engagement" performance before opening a program on its operating System (called BARs). Its really insane, how my dystopian crap regularly gets overtaken by reality.

lo_zamoyski • today at 2:03 PM

It's not so surprising. When cultures slide into decadence, they seldomly do so abruptly. It often occurs thin slice by thin slice. Once you accept one seemingly thin moral concession, it is easier to accept the next because you've shortened the distance. Not only that, but with each moral concession, you become more willing to accept still greater concessions as you become increasingly detached from reality. And we shouldn't forget the role of cognitive dissonance. The notion that the consensus about what is normal can be wrong is very uncomfortable for many.

dominotw • today at 1:04 PM

Its not a good move. What about the opportunity cost. Is this really the best use of their time and money? Seems stupid and ideologically driven.

They can hold them criminally liable for surveillance and put the executives in jail if they are so concerned about some patents.

achenet • today at 12:39 PM

We live in a world that has an immense amount of wealth, so it's possible to build a pretty bad business and still make money so long you're providing a minimal amount of value and/or have some sort of lobbying/regulatory capture/juicy government contracts obtained via wining and dining key members of government that enables you to leech off taxpayer money.

This is why I really like Apple, despite their faults, they've shown that "being marginally less bad than Microsoft" is a good enough strategy to build a trillion-dollar business.

hn_submit • today at 10:51 AM

This makes me happy. The more enshittification the sooner the first pillar of Big Tech will fall down.

Meta and Google will follow soon after.

P.S.: just because they take a patent on something doesn't mean they will actually use it.

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adiaxiom • today at 2:29 PM

Greed has no end.

llm_nerd • today at 12:17 PM

> Microsoft just recently made a new patent

Microsoft has done a lot of super shady things, and they are domiciled in a hyper-corrupt, lawless threat to humanity (one that elects quite possibly the stupidest human alive -- a rapist abomination halfwit clown -- to the highest office), however people do make far too much of the patent thing.

A lot of firms reward groups and employees that get granted patents. It doesn't actually matter if you're spitballing the most absurd nonsense that no one ever asked for and is nowhere on the product map, someone writes the application and gives it a shot. A patent being granted doesn't mean that a single person ever envisions doing this or asked for it implemented, and honestly the idea that they "invented" this is just how farcical the patent system is.

In this case the patent is held by Microsoft's "Microsoft Technology Licensing LLC", which is their "patent extortion" racket. So they literally wrote this hoping to catch someone doing something found in a single claim so that they can use the legal system to rob from people.

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damnesian • today at 2:07 PM

wow, getting us hooked into a usage IV drip, basically. that is horrifying. I can't imagine anyone staying on Windows in this day and age except purely to do work in MS-dominant environments. the jump to Linux is EASY nowadays. even my elderly parents have no problems using a windowsesque Linux desktop for their basic needs.

bell-cot • today at 11:55 AM

> It is absolutely wild to me how a corporation can be so toxic and abusive to its users and still be in business.

Here's a (bit dated) list of the US companies which rake in the most bucks:

https://en.wikipedia.org/wiki/List_of_largest_companies_in_t...

Looking at the 13 which rank higher than Microsoft - how many would you describe as treating their users/customers well?

Theory:

Treating your customers well is part of one strategy for corporate growth and profit. There are other strategies, which also can work very well - and don't require all the hassles and expense and non-evil of treating your customers well. Naturally, Capitalist propaganda stresses that first strategy, and doesn't talk so much about the others.

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aaron695 • today at 11:25 AM

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