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Meta ordered to pay $25B penalty in New Mexico Cambridge Analytica case

243 points • by cbg0 • today at 5:45 PM • 146 comments • view on HN

https://nmdoj.gov/press-release/the-new-mexico-department-of...


Comments

j_horvat • today at 9:17 PM

Sure, but where's the jail time for executives. This may be a bit more than the usual slap on the wrist, but its hardly consequence that actually matters to the likes of Meta. This will keep happening until those at the top are held personally responsible for the crimes they sign off on.

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stillpointlab • today at 9:09 PM

For those who haven't seen, the New Mexico Attorney General released tapes of the depositions for Zuckerberg [1] and Sandberg [2].

1. https://www.youtube.com/watch?v=C7UC2ie0XIE

2. https://www.youtube.com/watch?v=g1j4N-3ZkB4

elmer2 • today at 10:14 PM

Obama was allowed to collect just as much private information during his campaign. The tech community called him a 'genius'.

Hillary used Cambridge Analytica in almost the same way (this is where the Trumo campaign got the idea).

When the Democrats can get away with literal murder in many cases, I stop taking outrage like this seriously.

If Democrats in power are just going to break the law, why should I follow it?

bananamogul • today at 6:33 PM

All the states that participated in the class action settlement got $725 million combined.

New Mexico decided to go it alone and gets $25 billion.

Great timing for the AG who’s up for reelection on November 3 (even though it was the previous AG who made the call).

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notfried • today at 9:20 PM

Meta will surely appeal, and will likely get the fine reduced to like 10% of that. But for comparison, in the recent multistate settlement over social media addiction by 47 states for $17 billion, there was a provision in that settlement to get $459 million [1] in exchange for releasing Meta from any state claims related to Cambridge Analytica. So those 47 states got $459 million for what New Mexico will likely get a few billion for.

[1] https://www.techpolicy.press/the-459-million-cambridge-analy...

giancarlostoro • today at 8:51 PM

I remember long ago, you could fully hide your profile from ANY type of search. Now you cannot. I also remember long before they started scanning your face, they added an opt-out checkbox, I'm pretty sure this disappeared for a long time. You know that feature where they'd auto-suggest who to tag? Yea, you could bar them from using your face for that, now Facebook has taken a steaming pile of... on your privacy at levels I've never seen them pull before.

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paxy • today at 9:23 PM

It’s hilarious that one of the outcomes of Meta cozying up with the current administration to escape scrutiny at the Federal level has been 50+ state attorneys general prosecuting them instead.

jeanloolz • today at 8:55 PM

25B is not a small fine. Finally an amount that should make them think twice their harming decisions

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binarymax • today at 8:57 PM

12% of annual revenue (~200B for 2025). Not a small amount.

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bilekas • today at 9:07 PM

Holy! This might be the first time I've seen a meta fine that actually feels substantial enough for them to change behaviours. That's impressive.

yodsanklai • today at 9:37 PM

Any reason why META surged after hours? is that related to this news?

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hawk_ • today at 8:43 PM

Stock seems to have shot up ~7% aftermarket so just cost of business.

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vvpan • today at 9:19 PM

I rarely cry but my eyes just got wet. It feels so good.

nidnogg • today at 8:54 PM

People are not notifying this nearly enough, but Meta is still going up and at it in Brazil [1] during one of the most polarized elections I've ever seen during my time.

Things got so ridiculous that Meta's AI WhatsApp companion would let you generate one candidate's posters, but flat-out deny you the same prompt for the opposition. Of course the bias skewed heavily towards benefiting the alt-right, pro-MAGA party.

[1] - https://www.reuters.com/world/americas/meta-employees-said-l...

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akulbe • today at 8:56 PM

That's just New Mexico. I wonder when will the other states step up, and hit them with more fines?

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lenerdenator • today at 10:09 PM

They were originally sued for, what, half a trillion?

Pennies on the dollar.

mike_bob • today at 7:06 PM

Not enough.

ArcHound • today at 7:35 PM

This seems to be a consequence of the Cambridge Analytica. Could it be that we'll see some consequences?

idlewords • today at 9:05 PM

That penalty is almost 1/3 of a Metaverse. That's got to sting!

ThouYS • today at 8:41 PM

finally some proper penalty OOMs

usefulcat • today at 9:00 PM

Can they appeal it?

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MASNeo • today at 9:16 PM

Will Meta be able to apeal?

MiroslavPokorny • today at 9:48 PM

Another example why Third party Advertising needs to be banned and also put on the list of human rights by the UN.

The inbalance between good and bad consequences from third party advertising is just completely broken.

Devasta • today at 9:10 PM

Anything less than a jail cell is less than the top brass of Meta deserve.

devsda • today at 7:19 PM

> While the full amount of the penalty against Meta, based on thousands of violations of state law, was calculated as $219bn, Judge Mathew reduced the penalty to the $25bn fine.

umm when a thief steals and gets caught, we don't just punish them. We also recover what was stolen.

They should also be made to delete all user data collected during the period, and pause similar data collection for x months/years even the ones that fall under their service terms. The price of wrong doing should be high, and for meta deleting historical user data is the highest form of punishment .

Otherwise it's just cost of business.

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nalekberov • today at 9:41 PM

It’s crazy how these criminals can get away with it just by paying money. Sure, $25B isn’t peanuts, but this money shouldn’t have belonged to companies like Meta to begin with.

ok123456 • today at 6:48 PM

The Cambridge Analytica "scandal" is basically an advertising campaign for Meta itself. Their ad platform worked exactly as designed: it allowed creepy, microtargeted advertisements. Instead of dish soap, peptides, and dropshipped garbage, it sold a political candidate.

Much worse is how Meta enabled a genocide in Myanmar.

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tomjen3 • today at 7:34 PM

How much is Cambridge Analytica going to have to pay? I'm all for ramming Meta, but I feel like they should be forced to pay the same amount.

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ReptileMan • today at 7:30 PM

Diseconomies of scale.

hmokiguess • today at 8:50 PM

Pay to play

gib444 • today at 8:48 PM

If they actually pay $25B, I'll eat my hat. Hell, I might even eat two of my hats

Noaidi • today at 6:31 PM

The original fine was much higher. This is closer to Meta’s hopes than the peoples.

lysace • today at 6:30 PM

Previously when the EU has ordered US companies to pay penalties of a "few billion EUR" for trade abuse there has typically been a lot of jingoistic outrage here. This one will be interesting to watch.

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alex1138 • today at 6:46 PM

So apropos of nothing remember when Zuck bought a castle rather than spend that money on any sort of Facebook account support?

SecretDreams • today at 9:25 PM

Honestly, this company is uninvestable if you have even a shred of morality.. but, even if you lack morality, you must see the writing on the wall re: their lingering risks.

Meta is the cigarette company of the modern era and if our historians are allowed to write a neutral take on this era, they will likely not be kind to meta.

25 bil is no where near enough for privacy damages, let alone what they'll have to deal with on the addiction damages down the road.

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dominotw • today at 7:01 PM

i hate that zuck has his ad empire funding all sort of stupid shit. Nothing can even touch him as long as ad dollars keep flowing.

why are ads so so sucessful on meta platform. i hate it so much.

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georgestones • today at 9:42 PM

[dead]

richwater • today at 7:15 PM

Jury based punitive damages are constantly overturned because they are not legal experts and don't understand anything.

Anyone who thinks Meta will actually pay this amount have no clue what they're talking about.

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google234123 • today at 6:14 PM

We need tort reform in the US. These nuclear verdicts are causing insurance prices to go up. I forget the statistics, but I'm pretty sure every American citizen is paying a $500 to multi-thousand dollar tax because of giant lawsuits like this. Nowhere else in the world has this problem. Lawyers have too much power with politicians.

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lrvick • today at 8:56 PM

Who predicted it would be New Mexico defending the children of the US while seemingly every other state in the country is bought and paid for by pro surveillance capitalism lobbies?

Hopefully those corrupt politicians are paying attention to the NM model and realize they can get more money by beating all the cash out of Meta like a piñata and then regulate the entire industry like casinos and tobacco, with super high taxes and exclusive for really stupid consenting adults only.

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DivingForGold • today at 9:08 PM

That amount will likely be reduced upon appeal ...

Facebook IS a steaming pile of...

and Zuck is PUBLIC ENEMY #1

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mentalgear • today at 9:00 PM

A good start, yet still far from enough - as long as the punishments are not equal to their revenues generating by these illegal methods , big corporations will never stop exploiting society because to them those fines are just 'the cost of doing business'.

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